Managing Alumnae Across a Small Area
The Chicago Club covers a fairly large area and moved away from hosting most club events in a central location after hearing from members that they would prefer if they did not always have to drive into town for a Smith event. The Club adopted a regional model, naming a vice president for each of the city's three regions, and those VPs committed to planning at least one event in her region each year. All alumnae are invited to all events.
Concentrate on Connection
Emphasize that the priority is increasing connections among alumnae and to the college – not in belonging to a club. The Chicago Club bills events as Smith College Alumnae events.
Keep the 'Fun' in Fundraising
The Seattle club holds a White Elephant Auction luncheon as a fundraiser. |
Keeping Club Events 'Top of Mind'
The Los Angeles Club improved attendance at social events with a Save The Date postcard (printed on very bright paper) sent in advance so alums can pin it to their fridge or bulletin board as a festive reminder.
Creative Leadership
Think about using different governance models, for example a collaborative model where the board or a committee takes on leadership for the club. Take turns being responsible for and leading meetings as the Hampshire County (MA) club does. |