Goal One: Connection
OBJECTIVES:

• Provide traditional and new programs and services, including online, that offer alumnae a
  variety of ways to participate and engage with Smith.
  
• Produce consistent, high-quality print and electronic communications that encourage
  alumnae to engage with Smith and each other.
  
• Support AASC directors and other volunteers to serve as ambassadors and advocates for the
  Alumnae Association and Smith College.
  
• Produce reunions that appeal to the broad spectrum of alumnae and maximize their
  participation.

Goal Two: Leadership
OBJECTIVES:

• Identify and recruit leadership, particularly among underrepresented populations.
  
• Identify leadership opportunities that serve Smith's priorities and tap into the expertise of alumnae.
  
• Examine the volunteer structure to optimize its utility and relevance to alumnae, the AASC, and the college.
  
• Consistently promote our strengths and successes across multiple platforms to engender pride and encourage engagement.
  

Goal Three: Innovation
OBJECTIVES:

• Provide programs and services through the association and locally through Smith clubs that maximize and highlight the strengths and priorities of the college and are relevant to alumnae and their lives.
  
• Ensure that communication vehicles (print and electronic) reflect the trends that shape the way alumnae access and respond to information.
  
• Provide all volunteers with the tools and resources that make their efforts effective and rewarding.
  
• Ensure that AASC directors and other volunteers support Alumnae Association programs and services.
  

Goal Four: Resources
OBJECTIVES:

• Develop partnerships to implement strategies and to leverage resources.
  
• Identify and secure the resources necessary to fulfill our goals.